About US

SFL is a diversified conglomerate, which started as a manufacturer of Fibres in 1979 and has now evolved into three different businesses which encompass Textile, Energy and Building Materials. SFL is the flagship company of the Sapphire Group and leverages on its state-of-the-art spinning facilities, best-in-class energy production setup, the latest technology for production of world-class denim, modern infrastructure and a dedicated family of more than 6,000 individuals, to be amongst one of the leading and fast-growing groups of Pakistan. Our meticulous people united by our values at the core, led by our mission and combined with state-of-the-art technology and machinery puts SFL in a class of its own – ultimately ensuring that our Stakeholders and Customers are well satisfied.

OUR MISSION

To be a diversified conglomerate admired
for our People, Stakeholders’ Prosperity,
Business Excellence
, and service to the Nation.

Our Values

Our values “PRIDE”, are the core of our business affairs. Our PRIDE has emerged out of 40 years of strong beliefs and ideology that guides us to fulfill our commitments and carry our affairs with full responsibility and diligence.

People

Our people are our passion and we nurture our passion with care and respect for a thriving career with us.

Relationships

We strive to build long-term relationships while fostering professionalism and mutual trust.

Integrity

We are ethical and fair in our commitments, businesses, and practices.

Drive to Lead

We inspire, enable and achieve ‘Big Goals’ through strategic focus and empowerment of our people.

Excellence

We are committed to achieving the highest standards through learning, innovation and continuous improvement of our processes, products, and services.

CEO MESSAGE

SFL is constantly pushing towards bringing in innovation and modernizing our business infrastructure to maintain our lead position in the industry.  Representing unmatched quality and best practices – we believe in building long-lasting, powerful business relationships with our clients to help us maintain our competitive edge and provide us with a platform to enable success and further strengthen our brand. With state-of-the-art R&D technology, our team works relentlessly in pursuit of newer and more innovative products to cater to the best interest us with superior client dealing.

Combining our operational excellence with financial discipline, we ensure each step taken, is a step  towards passionate client loyalty and superior returns. This, paralleled with a strong culture, is the main ingredient to Sapphire’s success. Apart from our flourishing textile businesses, SFL has also expanded its legacy and ventured into the Power Generation and Cement sectors. While striving towards new levels of excellence every day, not once have we overlooked the debt we owe to our environment and community. Sapphire contributes a fair share to community welfare and a greener environment for Pakistan.

Shahid Abdullah

CEO SFL